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I’m a results-driven Media Buyer and Growth Marketer with a proven track record of building scalable lead generation systems and running profitable paid media campaigns with my main focus having been the home improvement niche in the UK. As the founder of a performance marketing agency, I’ve managed £1,000’s in Meta ad spend, built CRM and automation systems from the ground up, and consistently delivered qualified, high-intent leads for clients. I’m comfortable in fast-paced agency environments and handle everything from funnel strategy to CRO and client-facing comms.
Media Buying (Meta, Google), Funnel Building (GoHighLevel, Swipe Pages), CRM & Automation (GHL, Zapier, Make), Conversion Rate Optimization, Client Sales & Account Management, Lead Generation Strategy, B2B/B2C Paid Social Campaigns, Copywriting & Ad Creative Direction, Performance Reporting & Analytics
Key Responsibilities: Booked and qualified inbound leads via email, phone, and CRM automation.
Maintained a 75%+ booking-to-show rate while ensuring client calendars stayed full.
Closed 10+ new deals per month via inbound and outbound outreach.
Worked closely with media buyers and AEs to tailor offer positioning and close sales.
Handled the full discovery process, objection handling, and follow-up automation.