RooCruit Candidate:
Roo1465
Interested in possibly hiring this candidate?
Simply click the link below to book a call with the team
About the Candidate
A results-driven digital marketing specialist with 9+ years of experience in Google Ads, SEO, and performance marketing. Passionate about data-driven decision-making, AI-driven marketing, and campaign optimization. Skilled in Google Ads (Search, Display, Shopping & Remarketing), Google Analytics, Tag Manager, SEO, and landing page optimization. A fast learner with a problem-solving mindset, excellent leadership abilities, and experience managing remote teams of 10+ members.
Area of Expertise
Google Ads: Search, Display, Shopping, Remarketing (Planning, Implementation, Analysis & Reporting)
Social Media Marketing: Linkedin, Facebook & Instagram Ads, Pixel & tracking implementation
Google Suite: Analytics, Tag Manager, Data Studio, Merchant Center, Search Ads 360
SEO & Content Marketing: Keyword research, on-page & technical SEO, content writing
Conversion Rate Optimization (CRO): User experience & landing page optimization
Web Development & CMS: WordPress, Joomla, basic HTML & CSS
AI & Automation: ChatGPT, Copilot 365, AI tools for copywriting, image creation & marketing automation
Project Management: IT & electronic installations, commissioning, and fleet tracking
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
9
Current and Previous Roles:
Relevant Experience
Job Title: Freelance Digital Marketing & Google Ads Specialist
Duration: 9
Key Responsibilities: Managed large Google Ads accounts across Australia & New Zealand for lead generation & e-commerce.
Optimized campaigns across Search Ads, Shopping, Display and Youtube.
Trained and mentored junior staff members, enhancing team capabilities and performance.
Developed and optimized PPC, Display & Remarketing campaigns.
Conducted keyword analysis, competitor research, and performance tracking.
Managed search & display retargeting campaigns and conversion tracking.
Collaborated with designers & developers for CRO & landing page optimization
