Roo1415

Key Responsibilities: Create, implement, and manage Google Ads campaigns across various platforms, including search, display, and video. Conduct keyword research and competitive analysis to identify high-performing keywords and stay ahead of market trends.

Monitor and optimise campaign performance using data-driven insights to improve ROI and achieve client goals.

Analyse and report on campaign data to provide actionable insights and recommendations to clients.

Manage budgets to ensure efficient campaign spend and adherence to financial constraints.

Oversee account health by regularly reviewing and optimising team-managed accounts to maintain high performance.

Conduct weekly client meetings to discuss performance, strategies, and future plans, ensuring strong client relationships.

Facilitate communication between the social media team and clients, ensuring cohesive strategies and client satisfaction.

Perform account audits for prospective clients to identify areas of improvement and potential strategies for success.

Develop and implement long-term strategies to align PPC efforts with client business objectives and growth targets.

Mentor and train team members to enhance their skills and ensure consistency in campaign management and client service.

Collaborate with cross-functional teams (e.g., sales, content, SEO) to integrate PPC efforts into broader marketing strategies.

Collaborate with the CEO to enhance team guidelines and administrative processes. Handle client complaints to ensure satisfaction and maintain strong relationships.

Keep up with industry trends to adapt strategies and implement innovative approaches in PPC management.