RooCruit Candidate:
Roo1350
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About the Candidate
Data-driven E-commerce Product Manager with 5+ years of experience defining product strategy and owning the end-to end product lifecycle on major marketplaces like Amazon and Flipkart. Proven ability to translate market insights into successful product launches and optimize customer acquisition funnels, driving a 15% improvement in ACoS. Adept at cross-functional collaboration and leveraging analytics to enhance the customer experience and achieve key business objectives.
Area of Expertise
Product & Project Management Product Lifecycle Management, Go-to-Market Strategy, Market Analysis, Competitive Research, A/B Testing Principles, Agile Methodologies, Vendor Management, Project Coordination
E-commerce & Data Analysis Amazon Marketplace Management, Flipkart, PPC Campaign Optimization, ACoS & TACoS Analysis, Conversion Rate Optimization (CRO), Google Analytics, Zoho CRM
Technical Skills & Platforms Helium10, Amazon Ads Console, MS Office Suite, Google Workspace, Trello, Asana, Zapier Basics, AI Prompt Engineering, Adobe Photoshop, Canva, QuickBooks Online
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
5
Current and Previous Roles:
Relevant Experience
Job Title: Product & E-commerce Manager
Duration: 5
Key Responsibilities: Architected the end-to-end product lifecycle for key SKUs on Amazon and Flipkart, from data-driven listing optimization and inventory forecasting to fulfillment strategy, improving the customer experience and ensuring 95%+ product availability.
Owned the full-funnel customer acquisition strategy on Amazon, managing a comprehensive PPC program that improved Advertising Cost of Sales (ACoS) by 15% and directly contributed to a healthier Total Advertising Cost of Sales (TACoS).
Spearheaded market and competitive analysis to define product strategy, identifying key feature gaps and consumer trends that directly informed the roadmap and go-to-market plan for new product launches.
Collaborated with leadership on talent acquisition for the product and marketing teams, contributing to the recruitment process to build a high-performing, cross-functional organization.
Organized corporate events and team-building activities for 20+ employees, handling venue sourcing, catering, and post-event reports.
