In my role as Head of Partnerships and Communities, I focus on building and nurturing online communities through strategic email marketing. My primary emphasis is on cultivating meaningful relationships with audiences by leveraging tailored, data-driven content informed by personas and demographics. I collaborate closely with partners and content creators, guiding them to craft effective email marketing strategies that engage audiences and achieve measurable results. With 14 years of experience at a South African subsidiary of a global publishing and direct marketing leader, I honed my expertise in direct marketing strategies and customer engagement. This role gave me the foundation to excel in creating compelling campaigns that convert audiences into loyal, revenue-generating customers.
Area of Expertise
Brand Marketing, Email Marketing, Paid Media
Experience & Availability
International Experience:
Yes
Availability:
10 - 20 hours a week
Years Experience:
21
Current and Previous Roles:
Relevant Experience
Job Title: Head of Partnerships and Communities
Duration: 21
Key Responsibilities: I am passionate about building vibrant online communities and creating real connections with audiences.
Using strategic email marketing tactics, I help develop meaningful relationships by sharing tailored, value-driven content based on deep insights into personas and demographics.
I collaborate closely with partners and content creators to craft effective email strategies that engage their audiences and achieve their goals.
My focus is always on fostering collaboration, building trust, and creating a positive network effect that delivers value to everyone involved.
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