Candidate Profile

    Roo1272

    Interested in this candidate?

    Book a call to discuss hiring

    Book a call

    About

    I am an Ads specialist with 5 years of experience in the industry. I have a proven track record in driving conversions and increasing ROI for my clients. I am an expert in media buying, PPC , and campaign optimization. I am also well-versed in the latest digital marketing trends and technologies. I am an analytical thinker and a problem solver. I am a team player and have excellent communication skills. I am looking for a challenging role where I can use my skills and experience to contribute to the growth of the company.

    Proficient in

    Media BuyingMedia planningProject ManagementAccount ManagementCampaign ManagementOptimizationBudget AllocationData AnalysisSales funnelCopywritingMarket Research
    International

    Yes

    Availability

    Part-time or Full-time

    Experience

    6 years

    Previous Roles

    3

    Work History

    Freelancer
    Paid Media Ads Specialist
    Paid Media Buyer

    Key Responsibilities in Most Recent Role

    Job Title: Paid Media Ads Specialist

    6 years
    • Developed and executed paid media strategies and campaigns across various platforms with adherence to the agency SOP and best practices.
    • Managed monthly budgets, bid strategies and other assets to ensure optimal allocation based on campaign performance and objectives.
    • Conducted in-depth keyword research to identify relevant keywords with high search volume and low competition.
    • Analyzed audience demographics, interests, online behavior patterns, and search intent to identify target audience segments.
    • Created compelling ad copies tailored to each platform’s specifications and audience preferences, incorporating relevant keywords.
    • Collaborated with cross-functional teams to secure timely delivery of creative assets and project resources, factoring in keyword targeting strategies.
    • Conducted A/B testing and identified testing variables such as ad copy variations, headlines, call-to-action (CTA) buttons, landing pages, or audience targeting options.
    • Monitored and analyzed the results to determine the winning variable.
    • Kept abreast of latest trends and shared the latest Media buying best practices with the team to enhance overall marketing strategies.

    Ready to discuss hiring this candidate?

    Book a call