Candidate Profile

    Roo1140

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    About

    I have been involved in writing, advertising and marketing for over 25 years. Having always relished the creative and strategic opportunities offered by a demanding brief, over the years I have moved from copywriter up to executive creative director level

    Proficient in

    I have written in every imaginable formatincluding radioTVprintdigitaldirectoutdoorreportscase studiesand press release.
    International

    Yes

    Availability

    Part-time or Full-time

    Experience

    25 years

    Previous Roles

    3

    Work History

    Executive Creative Director / Senior Copywriter
    Executive Creative Director / Writer / Proofreader / Editor
    Strategic and Creative Marketing Consultant

    Key Responsibilities in Most Recent Role

    Job Title: Executive Creative Director / Writer / Proofreader / Editor

    25 years
    • Conceptualisation, development and implementation of advertising and marketing campaigns in all media, including ATL, BTL and content development.
    • Writing and updating metadata.
    • Development of strategy.
    • Direction of creative product.
    • Management of freelance creative, strategic and production resources.
    • Copywriting.
    • Proofreading.
    • Ghostwriting.
    • SEO optimisation.
    • Client liaison.

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