Candidate Profile

    Roo1100

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    About

    I am a PPC Specialist (also known as a Paid Media Specialist or Digital Marketing Specialist) with 6 years training and experience of working with analytics, digital marketing strategies, creating account setups and adverts for different campaign types on various platforms including Google Ads, Bing Ads, You Tube, LinkedIn, Facebook, Instagram and TikTok. I am a typical computer analytics, digital era personality who can ignore distractions, concentrate, focus and remain comfortable and productive when working remotely at a client�s premises, my home office or in a fast-paced business office environment. I am proficient in producing analytics and discussing all metrics such as CPC, CTR, Quality Score, produce and discuss analytic reports, suggest strategies to improve ROI, ranking, quantity or quality of engagement and/or conversions with middle to senior management.

    Proficient in

    AnalyticsDigital Marketing StrategiesCreating Account Setups and Adverts for Different Campaign Types on Various Platforms
    International

    No

    Availability

    Part-time or Full-time

    Experience

    5 years

    Previous Roles

    3

    Work History

    Assistant Distribution Manager
    Business Owner - Marketing
    Digital Marketing Analyst

    Key Responsibilities in Most Recent Role

    Job Title: Digital Marketing Analyst

    5 years
    • Specialized in Google Campaigns such as Google Search, Display, Shopping and Video campaigns. Google Analytics, Google Tag Manager, Google Merchant.
    • Set-up and managed and over 300 client accounts during this time
    • Managed and maintained an average of 80 client accounts at any given time
    • Implementing and maintaining of Google, Facebook and LinkedIn Accounts/Campaigns.
    • Conversion tracking via Google Tag manager and Google Analytics.
    • Target audience and keyword research.
    • Integrating Google Ads, Analytics, Merchant Centre, Tag manager and Search Console
    • Client needs analysis
    • Analysis of Campaign data and Optimising of Campaigns.
    • Reporting and Client Feedback

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