Candidate Profile

Roo1059

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About

I transitioned from several years in finance into entrepreneurship, bringing strong analytical skills and strategic thinking into the digital marketing space. My experience spans designing and optimizing websites, developing SEO strategies, and managing client acquisition funnels. I thrive on out-of-the-box thinking and enjoy analyzing competitors to uncover innovative approaches. Details matter to me, and this attention drives my daily work. Operating remotely from South Africa since 2018, I specialize in using tools like WordPress, Elementor, Crocoblock, Semrush, Google Analytics, and Search Console to craft high-performing websites and digital campaigns

Proficient in

Digital Marketing StrategySEOUX/UI DesignProject ManagementCompetitive Analysis

International

Yes

Availability

Part-time or Full-time

Experience

5 years

Previous Roles

Work History

Co-Founder & Digital Marketing Lead

Digital Marketing Manager

Website Designer & Marketing Lead

Key Responsibilities in Most Recent Role

Job Title: Co-Founder & Digital Marketing Lead

5 years

Developed and executed the company’s digital marketing strategy, acquiring mid-range clients within the first 2 months of launch.
Designed and optimized the website for user experience (UX), increasing conversions and generating consistent leads by month 8.
Monitor competitor performance and continuously implement SEO improvements to maintain visibility and competitive edge.
Designed and built the company’s website using WordPress, managing updates and ensuring seamless UI/UX for visitors.
Overhauled the sales strategy in August 2024, assembling and coordinating a team of contractors to deliver optimized, functional, and visually appealing designs.
Lead generation, client management, and project oversight to align deliverables with client expectations.

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