RooCruit Candidate:
Roo1059
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About the Candidate
I transitioned from several years in finance into entrepreneurship, bringing strong analytical skills and strategic thinking into the digital marketing space. My experience spans designing and optimizing websites, developing SEO strategies, and managing client acquisition funnels. I thrive on out-of-the-box thinking and enjoy analyzing competitors to uncover innovative approaches. Details matter to me, and this attention drives my daily work. Operating remotely from South Africa since 2018, I specialize in using tools like WordPress, Elementor, Crocoblock, Semrush, Google Analytics, and Search Console to craft high-performing websites and digital campaigns
Area of Expertise
Digital Marketing Strategy, SEO, UX/UI Design, Project Management, Competitive Analysis
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
5
Current and Previous Roles:
Relevant Experience
Job Title: Co-Founder & Digital Marketing Lead
Duration: 5
Key Responsibilities: Developed and executed the company’s digital marketing strategy, acquiring mid-range clients within the first 2 months of launch.
Designed and optimized the website for user experience (UX), increasing conversions and generating consistent leads by month 8.
Monitor competitor performance and continuously implement SEO improvements to maintain visibility and competitive edge.
Designed and built the company’s website using WordPress, managing updates and ensuring seamless UI/UX for visitors.
Overhauled the sales strategy in August 2024, assembling and coordinating a team of contractors to deliver optimized, functional, and visually appealing designs.
Lead generation, client management, and project oversight to align deliverables with client expectations.
