RooCruit

RooCruit Candidate:

Roo1048

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About the Candidate

Experienced CRM and Marketing Campaign Manager with over 7 years of expertise in developing and executing successful digital marketing strategies. Proven track record in leading cross-functional teams to deliver targeted, data-driven campaigns across email, WhatsApp, social media, and digital platforms. Adept at managing CRM systems, segmenting audiences, and creating personalised, results-driven content that drives customer engagement and conversion. Skilled in crafting compelling CTAs, optimising campaign performance through A/B testing, and aligning content with brand guidelines to achieve business objectives.

Area of Expertise

Copywriting and Content Creation, Website Development: WordPress and Wix.com, Project Management, Financial and Budget Management

Experience & Availability

International Experience:

Yes

Availability:

10, 20 or 40 hours a week

Years Experience:

8

Current and Previous Roles:

Relevant Experience

Job Title: Tactical CRM Campaign Manager

Duration: 8

Key Responsibilities: Successfully managed the logistics of store updates and merchandise rollouts, ensuring strict adherence to guidelines and timely execution.

Developed solutions to address unexpected challenges during store updates and product launches, ensuring projects remained on track despite unforeseen issues.

Ensured stores followed strict guidelines, planning and executing updates within a week.

Worked closely with store managers to ensure readiness and compliance with launch requirements.

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