RooCruit Candidate:
Roo1035
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About the Candidate
Highly capable Marketing Manager with over eight years of experience effectively managing marketing projects from conception to completion. Proven track record in product launches that increase sales and brand awareness in various African territories. Proven track record of driving brand awareness, generating leads, and increasing revenue through innovative marketing strategies. Skilled in managing cross-functional teams, fostering partnerships, and optimizing marketing performance through data-driven insights.
Area of Expertise
Email Marketing: Pardot, Email journeys, Drip campaigns, Optimization: A/B testing, customer segmentation, list segmentation, Client Relationship Management
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
12
Current and Previous Roles:
Relevant Experience
Job Title: Marketing Manager
Duration: 12
Key Responsibilities: Developing and executing multi-channel marketing campaigns to drive brand visibility and increase lead generation
Managing strategic partnerships with key industry players such as Microsoft and Five9, negotiating mutually beneficial agreements and collaborations.
Led digital marketing efforts, including SEO, SEM, email marketing, and social media campaigns, with a focus on growing online engagement and conversions.
Managing events and trade shows, overseeing all aspects of planning, logistics, and promotion, with a strategic focus on brand exposure and customer engagement.
Managed marketing budgets effectively, optimising spending to maximise ROI and achieve cost savings
Led a team of marketing professionals in developing and executing integrated marketing campaigns to drive brand awareness and lead generation.
