Candidate Profile

    Roo1030

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    About

    I am highly skilled in Digital Marketing, with 10 years of industry experience across various roles, brands & industries. My key strengths are strategising how to convert customers through multiple tactics in the conversion funnel. I plan, execute & optimise digital campaigns to meet CLEAR.

    Proficient in

    Managing Paid MediaDigital Campaign ManagementWebsite Management
    International

    Yes

    Availability

    Part-time or Full-time

    Experience

    9 years

    Previous Roles

    3

    Work History

    Digital Marketing Lecturer
    Digital Marketing Specialist
    Social Media Lead

    Key Responsibilities in Most Recent Role

    Job Title: Digital Marketing Specialist

    9 years
    • My main duties are overseeing all Digital Marketing efforts for the brand in South Africa, Zambia, Namibia, Botswana, Angola, Lesotho.
    • I handle Paid Media (META Ads & Display), Digital Strategy, Campaign Management, Copywriting, Website Management, Campaign Budgeting & Reporting.
    • Responsible for Facebook, Instagram, Twitter, TikTok, YouTube, WhatsApp & Website channels, across these countries & I report to the CMO.
    • I oversee 3 Social Media Community Managers and work with 3 Brand Managers who handle the Traditional Marketing efforts in the mentioned countries.
    • I also work with 2 designers who handle creative execution across those countries, my role is to provide Digital Creative direction

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