I have over 7 years of experience in marketing and client success, working across diverse industries including Fintech, FMCG, Aviation, and Insurance. I have successfully collaborated with high-profile clients, delivering impactful marketing solutions and driving business growth. My strengths include strategic business development, digital marketing, client relationship management, and platform optimization. I have a deep understanding of both traditional and digital marketing, with proven leadership and corporate administration skills. I hold an MBA from the University of Cape Town, where I graduated with a 72% average. I am driven to combine my academic foundation and hands-on experience to deliver data-driven insights and optimize marketing performance for clients.
Area of Expertise
Strategic Business Development, Digital Marketing, Client Relationship Management, and Platform Optimization.
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
7
Current and Previous Roles:
Relevant Experience
Job Title: Head of Strategy & Analytics
Duration: 7
Key Responsibilities: Researched and analyzed the latest marketing trends to develop and execute comprehensive client plans.
Optimized marketing efforts and campaigns through data-driven insights, enhancing client satisfaction and campaign effectiveness.
Collaborated with multifunctional teams to execute strategies, ensuring alignment with overall business objectives.
Utilized customer feedback to refine strategies, ensuring high levels of client satisfaction.
Provided clients with in-depth analysis and actionable recommendations to improve marketing performance.
Conducted thorough competitor analysis to identify market opportunities and inform strategic planning.
Gathered and processed data from internal and external sources for comprehensive market insights.
Created clear visualizations to communicate findings effectively to stakeholders.
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