Candidate Profile

    Roo0975

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    About

    Dynamic Marketing Professional with almost two decades of industry experience, I have successfully elevated brand presence and driven sales growth through innovative strategies. I have launched over 10 pharmaceutical products in under 4 years, all of which have achieved annual growth rates exceeding 90% year on year. My expertise spans various therapeutic areas, including intravenous antimicrobials, PPIs, pain management, oral antibiotics, diabetes, osteoporosis therapy, oral contraceptives, and anaesthesia. Recognized for exceptional leadership and strategic acumen, I have achieved significant revenue milestones and industry accolades. Further to pharmaceutical marketing and business acumen, I have driven the B2B expansion of IoT and SaaS solutions into Botswana, Zambia, Tanzania, Kenya, Lesotho, Swaziland, and Indonesia, resulting in exponential annual sales growth. Passionate about the intersection of health and marketing, I leverage AI and technology to optimize strategies, with a special interest in longevity, preventative, and individualized medicine.

    Proficient in

    Strategic Marketing PlanningProduct Launch ManagementAI & Data Analytics
    International

    Yes

    Availability

    Part-time or Full-time

    Experience

    8 years

    Previous Roles

    3

    Work History

    Brand Manager
    Digital Marketing Strategist
    Specialist Product Manager

    Key Responsibilities in Most Recent Role

    Job Title: Specialist Product Manager

    8 years
    • Strategic Marketing Planning: Crafted and executed comprehensive marketing plans that resulted in a sales increase in one channel alone exceeding R18 million in FY24.
    • Product Launches: Successfully introduced over 10 pharmaceutical products, exceeding 90% growth year on year.
    • Training Transformation: Revolutionized HCP training by developing an interactive and competitive platform, enhancing learning engagement and efficiency.
    • Market Access: Developed and executed government and private sector pricing strategies to improve market access in South Africa and Southern Africa.
    • Portfolio: Critical Care, Oral Antibiotics

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