RooCruit Candidate:
Roo0973
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About the Candidate
With 15 years of experience as a Digital Performance Marketing expert, I am passionate about leveraging data to ensure ROI and drive business growth. My expertise lies in analysing trends, reporting insights, and discovering opportunities for expansion. I thrive on aligning with various stakeholders to achieve business KPIs and foster long-term success through strategic online channel management.
Area of Expertise
Project Management, Leadership Performance, Marketing, Measurement & Reporting, Ad Ops / Campaign Management, Programmatic Advertising, Media Planning, Search Engine Optimization, Affiliate Management
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
15
Current and Previous Roles:
Relevant Experience
Job Title: Senior Digital Marketing Manager
Duration: 15
Key Responsibilities: Drive customer acquisition and retention through high-growth media channels, utilising data to identify growth opportunities.
Analyse platform data to optimise current campaigns, improving efficiencies and meeting performance goals.
Develop and implement strategies across PPC, Display, Affiliates, Paid Social, and DM, managing digital acquisition budgets.
Oversee campaign performance to ensure business objectives are met, identifying new growth strategies and channels.
Ensure compliance with digital channel policies, managing relationships with digital and affiliate marketing agencies and partners.
