RooCruit Candidate:
Roo0972
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About the Candidate
Accomplished Marketing Director with over 24 years of experience in the pharmaceutical industry, renowned for driving strategic marketing initiatives and leading high-performance teams. Expert in digital and omnichannel marketing, market access, and health economics, with a proven track record of enhancing brand presence in highly competitive markets. Adept at managing multimillion-rand budgets, delivering high ROI, and spearheading successful product launches. Recognised for innovative approaches and impactful campaigns that have significantly boosted brand visibility and market share. Exceptional leadership skills, with a strong ability to develop and mentor teams, foster Key Opinion Leader (KOL) relationships, and ensure compliance with regulatory standards. Adept at leveraging business acumen to align marketing strategies with organisational goals, resulting in sustained business growth and industry recognition
Area of Expertise
Digital & Omnichannel Marketing, Leadership & Team Development, Strategic Marketing Planning, Stakeholder Engagement, Campaign Management
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
34
Current and Previous Roles:
Relevant Experience
Job Title: Marketing Director – South Africa
Duration: 34
Key Responsibilities: Lead strategic planning and execution, business case development and coordination of future products for four key franchises.
Oversee annual brand and operational plans, ensuring alignment with organisational goals.
Manage the marketing budget and field force activities.
Develop business plans for new products in collaboration with senior management.
Oversee, coach and manage the two Brand Managers responsible for the Transplant Franchise and Nephrology, as well as the Oncology Franchise.
Establish strong rapport and maintain ongoing relationships with Key Opinion Leaders (KOL) and healthcare organisations.
Ensure compliance with promotional activities and trained teams on MACA Policy
