Candidate Profile

    Roo0852

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    About

    Advertising specialist with comprehensive expertise in Google Ads, Microsoft advertising, and paid social on Meta, LinkedIn, Twitter, and Reddit. Proven track record in conceptualizing and executing high-impact campaigns, driving exceptional results by harnessing the power of varied ad platforms to reach and resonate with target audiences.

    Proficient in

    Search Engine MarketingPPC / Google ads & AmazonPPC / Microsoft AdsPPC / Meta AdsPPC / LinkedIn AdsPPC / Twitter AdsGTM Conversion TrackingLooker Studio ReportsCompetition Insight ReportsGoogle Analytics 4Google Ads EditorGoogle Web DesignerGoogle KW PlannerPPC / Google ads & Amazon PPC / Microsoft Ads PPC / Meta Ads On-Page Optimization Off-Page Optimization WordPress / Elementor HTML/CSS Excel / Macros
    International

    Yes

    Availability

    Part-time or Full-time

    Experience

    3 years

    Previous Roles

    3

    Work History

    Communications Assistant
    Paid Media Specialist
    PPC Specialist

    Key Responsibilities in Most Recent Role

    Job Title: Paid Media Specialist

    3 years
    • Started as a SEM Specialist in Constellation Brand Incubator
    • Running Google ads and Bing accounts for 6 Growth Hacking Startups
    • Running Google ads accounts for LinkedIn automation product
    • Running Meta ads, LinkedIn, Twitter and Reddit ads for all brands
    • Creating all campaign types in GADS with focus on Search and Display
    • Created a CRO System to test Landing page Quality on GADS
    • Designing Creatives for Display ads using Google Web Designer
    • Become a Brand manager for Instagram Automation Product
    • Created both PPC and SEO Strategy for owned brand
    • Creating Marketing Funnels for new Growth-hacking products
    • Used LinkedIn product Aimfox to reach B2B Audience
    • Other tools used: GTM / GA4 / Looker Studio / Ahrefs / SpyFU
    • Creating Industry Research reports / Report to C level Executives

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