RooCruit Candidate:
Roo0718
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About the Candidate
Dynamic and results-oriented PPC Media Buyer with extensive experience managing and optimizing Facebook and Google advertising campaigns. Strong analytical skills and cost-effective campaign management. Adept at strategizing and executing complex digital campaigns, with a keen eye for data-driven decisions that enhance campaign performance and business objectives.
Area of Expertise
Advanced Facebook and Google, AdWords Management, Strategic Media Buying and Planning, Data Analysis and Google Analytics, Conversion Rate Optimization and A/B Testing, Effective Budget Allocation and ROI Maximization, PPC Campaign Execution
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
5
Current and Previous Roles:
Relevant Experience
Job Title: Marketing Manager
Duration: 5
Key Responsibilities: Promoted to Marketing Manager, leading the marketing department with a focus on data-driven PPC campaigns on Facebook and Google.
Achieved a landmark 20 ROAS in Facebook ad campaigns, setting a new performance benchmark for the company.
Strategized and executed digital advertising initiatives, leading to substantial growth in lead generation and e-commerce sales
Spearheaded comprehensive PPC campaigns across Facebook and Google, consistently achieving a high ROAS of 9, thereby significantly increasing the company’s profitability from online advertising initiatives.
Optimized current campaigns to improve overall return on ad spend, focusing on e-commerce & lead generation initiatives.
Implemented data-driven strategies for campaign creation, targeting, and optimization, resulting in sustained growth and campaign effectiveness.
