Candidate Profile

    Roo0595

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    About

    I am an experienced media marketing professional with almost 9 years of industry experience. My background has afforded me a wide range of knowledge in the radio industry, including sales, campaign management, copywriting, and implementation. I excel at developing creative proposals to meet client objectives, and I take pride in overseeing their successful execution.

    Proficient in

    Timeous (deadline driven)Project/campaign managementProblem SolvingCopywritingCreative ideasSkilled with Canva and WordPressSocial media managementContent for social mediaGoogle Ads
    International

    Yes

    Availability

    Part-time or Full-time

    Experience

    9 years

    Previous Roles

    3

    Work History

    Project Manager
    Sales Executive and Senior Engagement Executive
    Social Media and Copywriting

    Key Responsibilities in Most Recent Role

    Job Title: Sales Executive and Senior Engagement Executive

    9 years
    • Sales account management for both direct and agency portfolio of clients.
    • Pitching creative solutions to client briefs. Cold calling and finding new potential leads.
    • Attend client briefing meetings to ensure a full understanding of the client’s objectives.
    • Brainstorm proactive ideas backed with insights.
    • Compiling comprehensive and detailed campaign chaselists and factsheets with which to brief platforms and clients on campaign mechanics and all required elements.
    • Liaising with Account Managers, clients, stations, and the traffic department to ensure that all campaigns run smoothly.
    • Tracking all booked campaigns and ensuring all deadlines are met.
    • Ensuring that all feedback/audio clips/video/digital stats from campaign execution are collected timeously.
    • Work with the Account Managers in ensuring that PCA information is relevant and accurate.
    • Produce post-campaign reports that meet and exceed clients’ expectations.
    • Assist with the scripting of various campaign components including radio promos, generics, live reads, stings, billboards, website advertorials, blogs, and social media posts.
    • Assist with copywriting and proof-checking the company newsletter.

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