RooCruit

RooCruit Candidate:

Roo0511

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About the Candidate

A competent marketing communication specialist responsible for developing and implementing the marketing strategy.

Area of Expertise

Marketing, Communications, Brand Management Consumer Public Relations Management, Media Relations, Issue Management, Media Strategy, Event Management

Experience & Availability

International Experience:

Yes

Availability:

10, 20 or 40 hours a week

Years Experience:

19

Current and Previous Roles:

Relevant Experience

Job Title: Marketing Communication Manager

Duration: 19

Key Responsibilities: Development and execution of brand management and marketing strategies including overseeing and managing all aspects of effective marketing communications.

My role requires me to conceptualize, develop, deliver and evaluate integrated marketing campaigns and branding strategies that are consistent, relevant, and properly aligned to the mandate that drives its brand positioning and ultimately recruits students and working professionals for its courses and programmes.

Overseeing various functions including branding, communication channels, product/service development, promotions, market research.

I manage a team of marketers and specialist suppliers to achieve strategic marketing objectives for the d-school.

Global stakeholder management with sister companies in Germany, and Stanford, USA.

Implementation of all Digital Communications including maintaining and updating two websites, social media content, multimedia content, and all digital communications.

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