Experienced Marketing professional with a demonstrated history of working in the retail, legal, and financial services industry.
Area of Expertise
Skilled in Digital Strategy, B2B and B2C Marketing Strategy, Events, Brand Management, Lead Generation, Social Media Marketing, Digital Marketing, Campaign Management, Search Engine Optimization (SEO), Data Research, Administration, and Corporate Communications. I am a Martech enthusiast and passionate digital marketer with a Certificate in Digital Marketing from the University of Cape Town and Inbound Marketing certifications from Hubspot.
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
8
Current and Previous Roles:
Relevant Experience
Job Title: Acting National Marketing Manager
Duration: 8
Key Responsibilities: Develop, implement, and manage marketing campaigns, in keeping with the firm’s business objectives, to enable the promotion of the services of the company and elevate its positioning in the market
Provide guidance on implementing Group marketing strategy in relevant African countries that the South African office supports
Facilitation of external coverage to increase market presence and drive growth (press releases, media monitoring, and liaison)
Enhance brand awareness & ensure that the organization’s brand and identity are adhered to in campaigns and in all communication channels
Hubspot CRM lead
Hubspot email campaign strategy and implementation
Write, edit, and proofread copy to a high standard for marketing campaigns using an excellent implementation of business English.
Quality assurance including checking for the accuracy of marketing materials
Measuring and reporting on all campaign results
Deliver regular reports of campaign results, including data analysis and evaluation of KPIs and ROI of campaigns.
Maintain client relationships
Build client relationships
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