Candidate Profile

    Roo0471

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    About

    My area of expertise is developing marketing plans for both new and established websites and apps. I have led teams and provided strategies for more than ten years. I oversee and closely collaborate with the design, business development, client services, testing, and support teams. I do this to ensure that the outputs of the digital products are in line with the business objectives. I use an integrated marketing approach and heavily depend on data and analytics to inform my choices while developing my strategy.

    Proficient in

    Digital StrategyBrand AwarenessMarketingBusiness DevelopmentAdvertisingClient servicesSocial media marketingSearch Engine OptimisationTechnical supportMarket ResearchCopywritingMobile ApplicationsMobile streamingMobile and Web AnalyticsContent creation/strategiesUI and UX Strategies
    International

    Yes

    Availability

    Part-time or Full-time

    Experience

    10 years

    Previous Roles

    3

    Work History

    Head of Marketing
    Marketing Coordinator
    Senior Marketing Strategist

    Key Responsibilities in Most Recent Role

    Job Title: Senior Marketing Strategist

    10 years
    • Lead the strategic marketing communications and operational delivery of activities for the organisation.
    • Define and drive the brand to a range of stakeholders by tailoring messaging and developing marketing campaigns and activities.
    • Prepare and manage monthly, quarterly, and annual budgets for the marketing department. Set, monitor, and report on team goals.
    • Communicating with existing or new clients to develop their account.
    • Coordinating with agency departments to create and implement marketing campaigns and resolving any issues that arise.
    • Communicate with client representatives throughout the campaign to ensure customer satisfaction.

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