RooCruit Candidate:
Roo0467
Interested in possibly hiring this candidate?
Simply click the link below to book a call with the team
About the Candidate
Expert Digital Marketer with over ten years of experience in performance media marketing, media buying, strategic media planning, paid media, execution and optimization of integrated digital media marketing campaigns including Paid social, SEM/PPC, App Marketing, E-Commerce Marketing, Lead Generation, Display, Email Marketing, Programmatic, with good exposure and hands-on-experience on major biddable platforms & tools like Facebook Ads, Google Search, LinkedIn Ads, Amazon Ads (AMS), Twitter Ads, TikTok Ads, Snapchat Ads, Bing Ads, YouTube, & Google Analytics. Instrumental in developing & building media business, managing diverse client groups and brands for media agencies, pitching effective ROI driven media strategy for acquiring new media business; key player in audience mapping, planning, developing, executing media strategies for various brands based on a comprehensive understanding of the client’s business, problem definitions, their products, services, customer profile, marketing and business objectives, competitors, and sales.
Area of Expertise
Paid social, SEM/PPC, App Marketing, E-Commerce Marketing, Lead Generation, Display, Email Marketing, Programmatic, with good exposure and hands-on-experience on major biddable platforms & tools like Facebook Ads, Google Search, LinkedIn Ads, Amazon Ads (AMS), Twitter Ads, TikTok Ads, Snapchat Ads, Bing Ads, YouTube, & Google Analytics.
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
11
Current and Previous Roles:
Relevant Experience
Job Title: Senior Media Planner
Duration: 11
Key Responsibilities: Lead role in managing all the performance media clients for the Wavemaker Amman
Driving App Marketing Acquisition campaigns strategy for the telecom and airline clients
Increasing the E-Commerce M-0-M sales for the client using various channels and optimization tactics
Using data and analytics to drive decisions and optimize performance.
Media planning for Offline & Online campaign includes TV, Print, Radio, OOH and Digital
Managing the media planning team and operation team to follow best practices.
Developing effective media pitches to acquire new clients across MENA and global regions.
Hands on experience on SEM, SEO, ASO, Google Shopping, Performance Max, GA4, Facebook Ads, LinkedIn Ads, TikTok Ads, Snapchat Ads, SEM rush & MMP tools
