Candidate Profile

    Roo0448

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    About

    MBA, Marketing & IT. 12+ years of experience in E-Commerce & Digital Marketing + 100+ brands accelerated.

    Proficient in

    Search Engine MarketingSocial Media MarketingMeta & Google AdsLead GenerationMedia and ROI PlanningAffiliate MarketingEmail MarketingConversion Rate Optimization
    International

    Yes

    Availability

    Part-time or Full-time

    Experience

    12 years

    Previous Roles

    2

    Work History

    Digital Marketer
    SEO Lead

    Key Responsibilities in Most Recent Role

    Job Title: SEO Lead

    12 years
    • Worked with more than 60+ accounts with E-commerce and lead gen projects via Google Adwords and Facebook Ads.
    • Confident in delivering leads and quality traffic to the website less than target CPL and CPC.
    • Updating and implementing new features to campaigns and improve ad performance.
    • Increase brand awareness and brand equity of product.
    • Increase Visibility — Increase in web site traffic.
    • Working on Adwords Interface, Adwords Editor Tool, Facebook Manager & Facebook Editor.
    • Good with excel reporting and interpreting different analysis report.
    • Implementation of campaign strategies using features such as Re-marketing on Search, Display Network, Product Listing Ads and Dynamic Search Ads.
    • Co-ordination with consultants and associated industry experts for optimisation plans and optimising the Campaigns to ensure better performance of the campaign.
    • Planning, Reviewing and Executing various Google Adwords Campaigns and Facebook Campaigns

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