Candidate Profile

Roo0440

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About

Results-driven Google Ads Account Manager with 4+ years of experience in developing and implementing effective Search Engine Marketing strategies for a variety of clients. Proven track record of increasing ROI and driving business growth through expert campaign management, performance analysis, and optimization. Strong understanding of the latest Google Ads features and best practices, and deep knowledge of the competitive landscape and industry trends. With combined professional working experience of 16 years, and 13 years within the BPO Industry

Proficient in

Google AdsGoogle AnalyticsGoogle Tag ManagerGoogle Ads EditorGoogle DocsGoogle SheetsGoogle MeetGoogle DriveGoogle SearchMicrosoft Advertising

International

Yes

Availability

Part-time or Full-time

Experience

14 years

Previous Roles

Work History

Digital Marketing Strategist

Google Ads Account Manager / Paid Ads Specialist

Senior Business Development Representative

Key Responsibilities in Most Recent Role

Job Title: Google Ads Account Manager / Paid Ads Specialist

14 years

Created, Managed, and Optimized Google Ads campaigns for the numerous clients of the Agency, including setting campaign goals, creating ad groups, selecting keywords, and creating ad copy based on the client’s business goals and marketing objectives.
Conducted regular performance analysis and made adjustments to campaigns as needed to improve results.
Provided regular reports and analyses to clients on campaign performance and ROI.
Continuously staying up-to-date with the latest Google Ads features and best practices, and always making recommendations to clients on how to use them to improve their campaigns.
Communicated with clients to understand their business goals and objectives, and developed and implemented strategies to achieve them.
Collaborated with other team members and stakeholders to ensure the success of clients’ campaigns.
Conducted weekly/monthly alignment meetings with other team members and stakeholders to make sure everyone is updated with our campaign performance and strategies.
Constantly tested and experimented with new features and strategies, the goal is to improve campaign performance and drive business results.
Maintained a detailed knowledge of the competitive landscape, industry trends, and best practices in search engine marketing.
Researched and analyzed industry trends, competitor strategies, and customer behavior to identify new opportunities for growth.

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