RooCruit Candidate:
Roo0354
Interested in possibly hiring this candidate?
Simply click the link below to book a call with the team
About the Candidate
An skilled Marketer with vast FMCG experience.
Area of Expertise
Research and analyze data and market insights, Search for insights into consumer needs and wants, Plan and implement long-term development strategies for product categories, Strategize positioning of a product category in order to maximize its visibility, Research competitors and suggest appropriate pricing and promotional activities, Work with customers and merchandisers and find new ways of expanding product categories, Calculate forecasts for product demand trends
Experience & Availability
International Experience:
Yes
Availability:
10, 20 0r 40 hours a week
Years Experience:
18
Current and Previous Roles:
Relevant Experience
Job Title: Channel Marketing Manager
Duration: 18
Key Responsibilities: Develop national strategy formulation and implementation
Formulate short- and long-term channel strategies to deliver sustainable, profitable growth by key customers in the Foodservice and Retail channels.
S&OP product forecast process to drive improved forecast accuracy for the business.
Operationalise and implement the marketing strategy in the market place
Head the planning process that converts marketing plans into action through the sales teams Manage trade spend and customer marketing budgets
Develop annual channel and category trade plans that support brand and customer strategic focus
Work with brand teams and cross-functional teams on customised NPD projects
Ensure all launches have strong motivating marketing mixes and all essential education and training materials for the internal (sales teams) and external key account and outlet contacts.
