RooCruit Candidate:
Roo0308
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About the Candidate
Internationally accomplished communications expert in multinational listed companies to family-owned businesses. Extensive in-house and agency experience, founded specialist agricultural communications consultancy, Koko & Tree. Inspired to create brand stories with an innovative, solution-focused work style. Successfully design strategies and campaigns that link to commercial and lobby objectives. Skilled at building and managing relationships in complex stakeholder environments.
Area of Expertise
Strategy, Corporate communications, Public relations, Stakeholder management, Copywriting, Content creation, Campaign planning and Project management, Team management, Budget setting and management
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours
Years Experience:
15
Current and Previous Roles:
Relevant Experience
Job Title: Marketing Communications Manager
Duration: 15
Key Responsibilities:
Structure and deliver marketing strategy, manage budget and track success measures. Work cross-functionally with the technical and other teams
Lead content creation, PR, and media relations. Identify and deliver sponsor or event opportunities
Website users are 30% up on the last 12 months and page views are up 110%. Average 50% open rate on monthly newsletter
Identify and understand the need for sector specific agricultural marketing communications consultancy. Drive new business and bring intrinsic knowledge of the industry and macro context
Translate client’s vision into marketing strategy, create and execute a plan and message crafting through writing content and relevant communications channels
Manage proactive and reactive public relations and raise spokespeople’s profiles to external stakeholders. Hold strong relationships with media and relevant communities
Available to take on tasks required at a variety of levels from structuring strategy to writing and selling in press releases or managing the website and digital channels
