RooCruit Candidate:
Roo0301
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About the Candidate
Seasoned Art Director with over 12 years of experience in Digital Design, Social Media Management, Advertising, print media, and activations. 8 years of management and directorship experience in a marketing agency, serving both local and international brands. With over 10 years of expertise in SMM agencies and a wealth of knowledge in conceptualization, design, and copywriting.
Area of Expertise
Social media Management, Branding Strategy, Conceptualisation of social media strategy and campaigns, art direction on content creation, budget allocation and management
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
8
Current and Previous Roles:
Relevant Experience
Job Title: Multimedia Designer and Social Media Manager
Duration: 8
Key Responsibilities:Successfully grew multiple local brands from 0 to 10,000 followers on both Instagram and TkTok within the first 6 months
Achieved a 75% increase in engagement on content
Utilized collaborative campaigns with local influencers to expand brand awareness to niche audiences and promote sales
Managed multiple social media campaigns from ideation to execution with meticulous attention to detail at every step
Conceptualisation of Social Media strategy and campaigns
Art direction on content creation
Budget Allocation and Management
Content Creation
Project management on content approval, scheduling of posts
Creation of visual briefs for junior designers and animators
Liaising with clients and gathering of feedback
Fine tuning of visuals to match client’s feedback
Clear communication with printrooms, production houses, influencers and other agents
