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Anja is well-versed in creating ROI-driven content to convert audiences. She boasts 16 years of experience in the corporate communication field, working with a diverse range of clients and featuring various communication projects across digital and analogue platforms. Anja wears many hats in the business communication sphere and holds an advanced degree in strategic corporate communication and a degree in psychology. It’s a killer combination to, firstly, get inside the minds of the target audience and, secondly, grab their attention and mobilise them to action.
Copywriting for multiple digital platforms, Social media management, Digital & social media marketing, Content strategy building, Adapting content for different audiences, Building creative concepts according to themes and briefs, Structural editing & proofreading, Creating corporate identity, persona, and tone of voice, Copywriting for print, Video scriptwriting, Narrative content development, Managing diverse and multiple projects, Output-driven & ROI-focussed
Responsibilities Include:
_ Coordinating the full brand management suite.
_ Building marketing strategies.
_ Conceptualising digital advertising campaigns.
_ Creating graphic design briefs with the design department.
_ Managing corporate social media pages.
_ Copywriting for digital and print.
_ Managing client relationships and expectations.
_ Coordinating complex marketing projects.