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Over 5 years of executional experience in BOFU, conversion and performance campaigns for international markets with Paid Social platforms, such as Meta for Business, Snapchat Ads and Pinterest or TikTok for Business. And Paid Search Platforms, such as Google Ads and Microsoft Ads. Years of experience in managing the Quality Assurance process, campaign set-up, pacing, optimisations, insight-writing, and data pulling. Passion for getting to know clients, developing long-lasting relationships and adding value to their business. Extensive experience in leading and collaborating with team members to achieve common goals, while valuing and respecting diverse contributions. Experience at adapting strategies and plans to navigate unforeseen circumstances.
HTML, CCS, JAVASCRIPT
Google Ads & Google Ads Editor
DV360
Google Analytics
Google Studio
Wordstream
Facebook Ads Manager
Twitter Ads Manager
Sales
Project Management
Budget Planning and facilitation
Social Media planning and management
Leadership and overseeing a team
Key Responsibilities: Manage the daily operations of multiple accounts across Paid Social and Paid Search—pacing, Quality Assurance, implementing optimisations, insight-writing, and campaign
set-up.
Collaborate with client Strategy and Media Planning team in leading media plans and roadmap development.
Establish client relationships and provide valuable insights and testing opportunities in biweekly presentations with them.
Play active role in leading weekly team statuses, delegating tasks and deadlines to other team members, and contributing to internal leadership projects.
Keep ahead of industry trends. Work with the Paid Social Director in sharing best practices and new opportunities with the team.