RooCruit Candidate:
Roo1144
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About the Candidate
I’m a results-driven Digital Marketing leader with over 11 years of industry experience. My passion is driving business growth through strategic planning and agile execution across digital channels. I’ve helped shape clients’ overall business strategies and achieve unprecedented growth and impact through Paid and Digital Media
Area of Expertise
Google Ads and Facebook/Meta Ads specialist, Digital Strategy, Paid Media
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
13
Current and Previous Roles:
Relevant Experience
Job Title: Paid Media & Digital Strategy
Duration: 13
Key Responsibilities: Developed a hands-on approach to real digital marketing, specifically focusing on Paid Media and its integration into the entire digital strategy.
Built active ecommerce stores and B2B websites to understand how best to execute Google Shopping, Merchant Centre & advanced user tracking.
Co-led internal business development, driving agency client growth and retention.
Devised paid strategies to drive traffic to client owned/earned channels.
Managed Google Ads, including management, optimizations, reporting, and future automation.
Utilized a range of strategies, tactics, and channel executions across all paid digital media.
