RooCruit Candidate:
Roo0970
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About the Candidate
As a seasoned marketing professional with over 20 years of experience, I am well-versed in both digital and traditional marketing strategies. My tenacity, dependability, and adaptability make me an asset. As a relentless learner, I continuously seek out new knowledge and approaches to stay ahead of the curve. My creativity is at the core of my work, and I have internationally certified qualifications in PR and journalism, as well as a certificate in graphic design and advanced digital marketing. These credentials have helped me develop a diverse range of skills that enable me to deliver effective marketing solutions that engage and inspire audiences.
Area of Expertise
Digital Marketing, Market Penetration, Marketing Strategy, Event Management
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
23
Current and Previous Roles:
Relevant Experience
Job Title: Marketing Manager
Duration: 23
Key Responsibilities: Team Management: Led a team of designers and a digital coordinator, providing guidance and supporting their professional development.
Strategy Development: Identified opportunities for growth, analysed market trends, and set marketing goals.
Developed and implemented comprehensive marketing strategies aligning with company objectives.
Cross-Departmental Communication: Liaised with sales and product teams to ensure alignment and smooth execution of marketing strategies and campaigns.
Product Promotion: Effectively promoted Location Bank’s diverse product suite to the target audience.
Brand Management: Managed and promoted Location Bank’s brand identity, emphasizing our innovative, agile, adventurous, and collaborative culture.
Market Expansion: Played a key role in brand positioning within the SME space and developed marketing strategies tailored to this new market segment.
International Collaboration: Worked collaboratively with teams in India and the UK to align marketing strategies across different regions and cultures.
Reporting: Measured and reported on the success of marketing campaigns
