RooCruit Candidate:
Roo0357
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About the Candidate
I have over eight years of diverse experience in customer service, digital agency work, and the tourism industry, which provides me with a flexible skill set for the field of marketing. My strengths lie in quick thinking and delivering tangible results. Notably, while managing a company page, I was able to successfully acquire a following of 26k Instagram followers and get over 800k views for IG stories. My primary goal as a creative problem-solver and enthusiastic marketer is to increase product visibility through innovative marketing strategies, while always prioritising customer satisfaction. I thrive in progressive workplaces that encourage both personal and professional development, allowing me to continuously increase my knowledge and level of industry competence.
Area of Expertise
WordPress, Hubspot, Mailchimp, Social Media Marketing, Canva Design + Photoshop, Google Analytics
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
9
Current and Previous Roles:
Relevant Experience
Job Title: Digital Marketing Executive
Duration: 9
Key Responsibilities: Perform tasks related to SEO and content creation in the role of a Digital Marketing Executive, with a focus on adding and maintaining product pages on the Go2Africa website.
Overall management and nurturing of the company’s social media strategy – Facebook, Twitter and LinkedIn
Community outreach to government agencies and building meaningful connections with the start-up ecosystem and small business owner community on various online platforms
Plan and coordinate regular webinars in support of small businesses
Elevate brand awareness among related communities in order to generate backlinks, drive web traffic, webinar registrations and enquiries
Source ideas and moments which would serve as press releases
Manage LinkedIn profiles of professional staff
Create promotional campaigns which elevate our employer brand – work with HR to celebrate and promote new hires and employees
