My area of expertise is developing marketing plans for both new and established websites and apps. I have led teams and provided strategies for more than ten years. I oversee and closely collaborate with the design, business development, client services, testing, and support teams. I do this to ensure that the outputs of the digital products are in line with the business objectives. I use an integrated marketing approach and heavily depend on data and analytics to inform my choices while developing my strategy.
Area of Expertise
Digital Strategy, Brand Awareness, Marketing, Business Development, Advertising, Client services, Social media marketing, Search Engine Optimisation, Technical support, Market Research, Copywriting, Mobile Applications, Mobile streaming, Mobile and Web Analytics, Content creation/strategies, UI and UX Strategies
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
10
Current and Previous Roles:
Relevant Experience
Job Title: Senior Marketing Strategist
Duration: 10
Key Responsibilities: Lead the strategic marketing communications and operational delivery of activities for the organisation.
Define and drive the brand to a range of stakeholders by tailoring messaging and developing marketing campaigns and activities.
Prepare and manage monthly, quarterly, and annual budgets for the marketing department. Set, monitor, and report on team goals.
Communicating with existing or new clients to develop their account.
Coordinating with agency departments to create and implement marketing campaigns and resolving any issues that arise.
Communicate with client representatives throughout the campaign to ensure customer satisfaction.
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