RooCruit Candidate:
Roo0326
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About the Candidate
With over 20 years’ experience in advertising and communications, I am adept at crafting copy
that speaks to the target market concerned in a language they can understand. During my
career, I have worked for several advertising agencies and internal communications
departments, and at any given time have written and proofread adverts, brochures, websites,
blog articles, press releases, presentations across the full spectrum of above- and below-the-line
media, including TV, radio, in-store and more.
Area of Expertise
Advertising, Communications, Copywriting
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
22
Current and Previous Roles:
Relevant Experience
Job Title: Communications Specialist
Duration: 22
Key Responsibilities: Providing oversight of the content team and advice on strategy, activities and topic generation to create remarkable day-to-day experiences for our clients and customers and other audiences through the content.
Developed the brand guidelines and tone of voice to maintain consistency across all internal and external communications
Worked closely with the CEO to establish his tone of voice and ensure effective delivery of his strategic messages and company culture
Built and maintained stakeholder relationships across the business to take detailed briefs, conduct interviews, generate content and ensure delivery of key messages in support of business goals
Created effective communication plans and produced original copy for new product launches, processes, initiatives and events
Project managed the implementation of a new intranet; liaising with the external supplier and managing a team of three designers and two copywriters to deliver the platform according to agreed timelines
