RooCruit

RooCruit Candidate:

Roo0670

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About the Candidate

13 years of experience, holding a Btech qualification in Public Relations Management, with an Honours in Strategic Communication

Area of Expertise

Public relations Management, Media Relations Management, Multimedia project management design, brand positioning, social media content development

Experience & Availability

International Experience:

Yes

Availability:

10, 20 or 40 hours a week

Years Experience:

13

Current and Previous Roles:

Relevant Experience

Job Title: Public Relations Manager

Duration: 13

Key Responsibilities: Ensure that all the communication efforts are consistent in conveying the professional image of the SAMRC and its key messaging

Continuously identify public relations touchpoints and get buy-in from internal stakeholders for participation

Together with the Web and Social Media Manager, promote the SAMRC’s brand online through generation of relevant content for the organisation’s social media profiles such as Twitter, Facebook, and YouTube

Actively engage with our audience by replying to their comments and responding to their questions

Identify opportunities for SAMRC’s visibility in schools

Identify PR opportunities through schools’ liaison across all nine Provinces

Through coherent messaging via MRC Announcement, build a favorable brand image with employees

Pro-actively profile the SAMRC in the media by through media material such as media releases; media invites; media advisories and engagements

Extensively monitor the SAMRC’s profiling by the and prepare reports as and when required.

Analyse monthly and quarterly media reports and track record of SAMRC performance in the media space.

Communicate SAMRC media performance internally

Source media buying opportunities and develop content based on communications plans for individual campaigns, conferences, etc.

Provide media advise and support to SAMRC principals as and when required i.e. during interviews

Manage all media inquiries by either responding to and coordinate. interviews and written responses to between SAMRC scientists and the media

Provide media training and support to SAMRC expert

Understand the brief and conceptualise with the Head of Corporate Communications multimedia related projects

Develop concept notes/briefs for multimedia projects in collaboration with the Brand and Creative Manager

Ensure buy-in from relevant stakeholders and approval

Communicate and coordinate with service providers to deliver on projects

Align interview opportunities or public engagement with strategic communication objectives. Ensure that messaging is communicatively sound and relevant

Ensure brand visibility

Receive and translate research information into simplified social media captions

Create, review, and edit health research related content for social media sharing

Align SAMRC online messaging with its organisational purpose and work

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