RooCruit Candidate:
Roo0996
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About the Candidate
A creative and analytical performance growth marketer. Over 10 years experience in digital
marketing, with a focus on paid media and paid social advertising, data analysis, digital strategy,
consultation and content optimisation.
Area of Expertise
Paid Media, SEM Strategy, Team Management
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
10
Current and Previous Roles:
Relevant Experience
Job Title: Paid Media Specialist and Digital Consultant
Duration: 10
Key Responsibilities: Onboarding digital clients in partnership with digital agencies.
Elicit requirements (targeting, goals and assets) in order to set up targeted paid media campaigns across Google Ads, Meta, LinkedIn.
Direct client communication to align on strategy and suggest ways to optimize accounts and improve performance
Liaise with creative teams to achieve client objectives (designers, video editors, social media managers, copywriters)
Initiate Shopping campaigns across Meta & Google Ads by connecting product catalogues, assisting with tracking implementation and optimising feeds.
Attend training sessions for ecommerce upskilling and paid media related workshops
Generate monthly paid media reports incorporating analytics data with insights and recommendations.
