RooCruit Candidate:
Roo0822
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About the Candidate
Seasoned Media Buyer with a career spanning over 10 years.
Area of Expertise
Display, social media, programmatic, and search, to meet client goals and objectives
Experience & Availability
International Experience:
Yes
Availability:
10, 20 or 40 hours a week
Years Experience:
12
Current and Previous Roles:
Relevant Experience
Job Title: Media Buyer
Duration: 12
Key Responsibilities: Develop and execute comprehensive media plans across various digital channels, including display, social media, programmatic, and search, to meet client goals and objectives.
Conduct market research and audience analysis to identify target demographics and optimize media buying strategies.
Negotiate and manage media buys, ensuring optimal placements and cost efficiencies.
Implemented tracking and attribution models to measure the effectiveness of campaigns and adjust strategies accordingly.
Analyze campaign performance metrics and KPIs to optimize media spending and maximize ROI.
Collaborate with cross-functional teams, including account managers, creatives, and analytics, to deliver integrated marketing solutions.
Stay abreast of industry trends, emerging technologies, and best practices to inform media buying strategies and tactics.
