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An Experienced & energetic Marketing Manager with over 9 years of experience of experience effectively managing marketing projects from conception to completion. Self -motivated, Conscientious and Efficient. Adept in using digital marketing platforms to increase sales and overall company productivity. Experienced in preparing an overseeing online and print marketing campaigns resulting in an increase in partner relations for the company. Extensive expertise in Brand Building, Creative Direction and overall Consumer Experience Curation with an excellent eye for design, understanding of the potential audience. Adept in monitoring and reporting marketing objectives to maintain necessary internal communication within the company. Has a high level of literacy and is able to create engaging communications which incite action. Exemplary communication and relationship-building skills ensure the ability to network skillfully and build mutually beneficial relationships. Works well under pressure and multitasks in order to achieve goals to tight deadlines Pragmatic and Result orientated. I continuously work at adapting at working effectively to achieve goals with cross functional team members and individual stakeholders I am determined to Build market presence in the next company I join.
Strategic Planning, Solution Implementation, Operational Excellence, Relationship Building, Communication, Resource Allocation, Team Leadership
Key Responsibilities: Create and execute the overall Business Marketing strategy in the SA Region
National Marketing Strategy Development
Marketing campaign content development, delivery and management of in country marketing programs with the Sales managers.
Generated new sales leads
Own programs at country level (key deliverables for thought leadership, demand generation activities, funding, and execution)
Developed and produce country specific GTM scorecard/dashboard and associated metrics/goals/ benchmarks
Developed weekly / monthly content calendar that aligns with and supports corporate milestones and activity
I was responsible for the local management of activities like Innovation Challenges, Customer and Partner programs, Events
I use data to analyse and make strategic recommendations on new ways to optimise marketing programs
I developed overall company value proposition(s) and offering/ segment messaging for the SA Market
I developed customer segmentation strategies, define customer experience plans and execute/monitor them.
I would facilitate Brain Storm Sessions in order to come up with Innovative, creative, and fresh ideas for each Quarter for the SA Leadership team leadership and our supporting Freelancers.
I would develop overall Marketing scorecards and associated metrics/goals/benchmarks and track/report progress against them